About Us

We are an international, fast-growing company focused on the US market.

We are looking for a Chief Marketing Officer (CMO) to lead our marketing strategy, scale growth, and build a strong emotional brand connection with our audience.

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Responsibilities

Marketing Strategy & Growth

— Own and execute the end-to-end marketing strategy aligned with revenue, LTV, and unit economics

— Analyze product–market fit, segment audiences, and prioritize scalable growth opportunities

— Build, test, and scale growth strategies across funnels, channels, markets, and categories

Paid Media & Funnels

— Manage $200K+/month paid media budgets (Meta, Google, and other platforms)

— Design, test, and scale high-converting acquisition and retention funnels

Audience, Positioning & Communication

— Build deep customer understanding through customer discovery (interviews, qualitative insights, and data)

— Lead value-driven and meaning-based communication, not just product promotion

— Craft clear positioning and tailored messaging for each key audience segment

Team & Leadership

— Build, lead, and scale a high-performing marketing team of 10+ people

— Define KPIs, workflows, and performance standards

— Build marketing processes with clear ownership, control points, and accountability

Requirements

— 5+ years in senior marketing leadership roles (CMO, Head of Marketing, or Growth Lead) in US-focused DTC / E-commerce / B2C businesses

— Proven ownership of marketing strategy with measurable impact on revenue and LTV

— Strong expertise in audience segmentation, positioning, and value-based messaging

— Proven people leadership experience managing and scaling marketing teams (7+ people)

— Experience building marketing processes from scratch and optimizing existing systems

— Strong ownership and execution mindset

— Strong analytical skills and data-driven decision-making

— Fluent English (C1+) and Russian

Nice to Have

— Experience in wellness, health, or faith-based niches

— Experience scaling DTC brands in the US market

What We Offer

— High-impact C-level role with real ownership and decision-making authority

— Fully remote work environment

— Competitive, performance-based compensation in USD

— Freedom to experiment, test ideas, and build systems from the ground up

— Mission-driven company with meaningful, values-based impact