What You’ll Do

Paid Acquisition Support

— Act as the day-to-day point of contact for our PPC agency (LinkedIn and Google Ads)

— Review targeting, ad copy, and creative to ensure alignment with strategy

— Coordinate landing page updates with internal dev/design resources

— Track key metrics and report on performance to identify areas of improvement

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Content & Distribution

— Manage and maintain our content calendar (Hygiene–Hub–Hero framework)

— Collaborate with our in-house writer on blog posts, case studies, and founder-driven content

— Review drafts for clarity, consistency, and messaging fit

— Coordinate content distribution across LinkedIn (company + founder), blog, and email

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Funnel Optimization & Lifecycle

— Monitor the user journey from ad click to booked meeting

— Identify friction points and work with the team to close funnel gaps

— Assist in lifecycle campaign planning and basic reporting

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Cross-Functional Coordination

— Keep projects on track across writers, designers, the agency, and developers

— Ensure deliverables are aligned and deadlines are met

— Own weekly performance summaries and share actionable insights with the founding team

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What You Bring

— 2-3 years of experience, ideally in B2B SaaS or startup marketing.

— Familiarity with paid acquisition workflows and agency collaboration.

— Strong content instincts—you can spot off-brand or misaligned messaging.

— Solid understanding of marketing funnels, conversion flows, and lead quality.

— Excellent organizational and communication skills.

— Bonus: Experience in regulated industries (e.g., healthcare, alcohol, finance).

What We Offer

— Competitive compensation based on experience.

— Remote-first culture with flexible hours.

— A say in go-to-market strategy alongside experienced founders.

— A fast-moving team that values input, iteration, and ownership.

— A strong writer already on the team—you focus on strategy and execution.